17 industries · 289 problems
Digital problems and solutions by industry
These are the problems we hear most often from business owners, in their own words. Pick the one closest to yours and the consultant will work out the diagnosis and the way forward for your industry right away.
FurnitureFurniture e-commerce website, dealer ordering system and digital catalogue
Furniture manufacturers, stores and showrooms (İnegöl, Masko, Kayseri)
The catalogue is rebuilt from scratch every time “Before every trade fair we prepare the catalogue all over again.”
Preparing a quotation takes hours “We take two days to answer an overseas quotation request.”
Trade fair dependence, and buyers go cold afterwards “We collected business cards at the fair, but nobody followed up.”
Dealer orders get lost in WhatsApp and phone calls “Our dealers send a photo on WhatsApp and call that an order.”
Production tracking lives in Excel, nobody knows when an order will be ready “We can’t tell which stage an order is at without asking the foreman.”
Delivery, assembly and damage handling are unplanned “The assembly crew didn’t show up and we ended up on a complaint site.”
Marketplace turnover is high but there is no profit “After commission, shipping and breakage we are selling at a loss.”
Our website is outdated, single-language and poor on mobile “Our site dates back to 2016 and we have no English or Arabic pages.”
We are invisible on Google and our ads bring no calls “Competitors are always above us, and the ad money produces no phone calls.”
Instagram DMs get answered too late “People write “price?” and disappear; we only see the message the next morning.”
The price list cannot be updated when costs rise “Fabric and foam prices went up and our price list is already out of date.”
Product content is weak and prepared separately for each channel “We write a different description for the marketplace, the website and the catalogue.”
Foreign buyers ask about containers and there is no B2B channel “We can’t put wholesale prices on the site for everyone to see.”
Depending on a single export market “When Iraq slowed down, our business slowed down too.”
Receivables risk is invisible during a wave of insolvencies “We can’t see in real time what each dealer owes us.”
No brand identity, just anonymous “made in the district” product “Our products are sold under another brand’s label.”
The know-how lives with the master; skilled staff is scarce “Only the foreman knows the details of an order.”
12 more problems
Manufacturing & industryProduction tracking software, quote tracking and corporate website
Manufacturing and industrial SMEs: automotive suppliers, metal, glass, plastics, machinery
Quotes take days to prepare “One quote means three days of emails going back and forth.”
No visibility of production status or deadlines “When a customer calls, we send someone to the shop floor to check.”
Raw material and WIP stock is invisible “The system says we have it, but it is not in the warehouse.”
We have an ERP but everyone escapes to Excel “Only the accounting team uses our ERP.”
Quality records and traceability (PPAP, 8D, lot) “Which lot went to which shipment takes us half a day to find.”
CBAM and green data requests “Our German customer wants emission data per product.”
Dependence on one or two OEMs “Half of our turnover comes from a single customer.”
Our website is a business card; buyers cannot find what they need “Foreign buyers ask about our machine park and tolerances, and the site says nothing.”
RFQs get lost and there is no CRM “When a salesperson leaves, the customer history leaves too.”
Operations live in WhatsApp “Order changes are in a WhatsApp group and afterwards nobody can find them.”
Knowledge sits with individuals and skilled staff is scarce “When the shop foreman retires, nobody will know how it is done.”
Numbers are only visible at month end “We do not know which products actually make us money.”
Dealer and spare-part orders still come by phone “Every time the exchange rate moves, we resend the PDF price list to all dealers.”
Support programme applications feel too complicated “People say there is government support for this, but we never had time to deal with it.”
Demand dropped and our capacity sits idle “We shut the second shift. Who do we sell the spare capacity to?”
Financing is tight and the investment is on hold “With these interest rates, a software investment is out of the question.”
Double data entry for e-invoice and e-waybill “We enter every shipment into Excel and then again into the system.”
No foreign-language staff for export business “When the one person who writes English goes on leave, everything stops.”
13 more problems
Export & wholesaleB2B dealer portal, multilingual export website and finding overseas customers
Exporters and B2B wholesalers, including food, building materials and chemicals
We depend on trade fairs for new customers “Most of our customers come from two fairs. If we cannot attend, no new customers arrive.”
We cannot reach buyers abroad “We do not show up in English searches, and we do not know whom to write to when looking for distributors.”
Lost in B2B marketplaces, low-quality enquiries “The enquiries from the platform are all price hunters.”
Export quotations and proformas are slow, and exchange rates create risk “Freight, exchange rate, packing: we recalculate every quotation from scratch.”
Dealer orders arrive by phone and WhatsApp “Dealers send orders on WhatsApp and we key them into the ERP by hand.”
Catalogues and technical documents are scattered “Nobody knows who holds the latest version of the TDS and SDS.”
Multilingual content quality is poor “Our site is machine-translated and German buyers notice immediately.”
Export documents are not tracked “We never know which shipment is missing the bill of lading, certificate of origin or analysis certificate.”
Buyers keep asking for CBAM and sustainability data “Our importer wants emissions data for every shipment and we collect it from three departments in Excel.”
Food traceability and buyer trust “The buyer wants analysis reports lot by lot, and nobody sees our certificates on the website.”
Customer follow-up depends on individuals “When our export manager left, the customer list left with him.”
Digital marketing cannot be measured “We spent on advertising and have no idea what came out of it.”
Not knowing which support programmes apply “E-export support, Turquality, which one fits us?”
Food: a shipment rejected at the border, tighter checks “One lot was rejected after a notification and now the buyer wants analysis for every shipment.”
Wrong or missing items in wholesale orders, returns chaos “The dealer ordered red and we shipped blue.”
The off-the-shelf B2B module did not meet our needs “Dealers cannot log in and our custom price rules cannot be set up.”
Website and sales team say different things “A customer saw the old product list on our site and asked for a quote on it.”
We opened an office or warehouse abroad, but have no digital support there “We opened an office in Germany but have no site in the local language.”
13 more problems
Textile & apparelTextile export website, subcontract tracking software and sampling process
Textile and apparel manufacturers and subcontract workshops
Orders have dropped and buyers moved to other countries “Our European buyer went to another country. We used to get calls; now we are the ones calling.”
We cannot compete on price and cannot explain our edge “They only ask us for the price. We offer quick lead times and small MOQs but nobody knows.”
Sample and model tracking is chaos “We do not know which sample is at which revision or whether it has been shipped.”
The subcontractor network is run by phone “Every evening I call each workshop to ask how many pieces are left. What comes back from them is always short.”
We only realise afterwards that we took a loss-making order “Fabric prices and the exchange rate move every week. The pre-costing never matches the real cost.”
Certification and traceability (GOTS, GRS, OCS, DPP) “The customer wants us to document which yarn the fabric came from, and our records are scattered.”
Line tracking (cutting, sewing, pressing, packing) “The count does not match at the end of the line. We do not know where we get stuck.”
We want to move to our own brand but have no infrastructure “Subcontracting will not last forever, so let us build our own brand.”
Wholesale catalogue and ordering still run on PDF and Excel “Every season we send a PDF catalogue and the orders come back in Excel.”
Cash is tight and collections are invisible “Who owes what and when the cheques fall due, we check it in Excel.”
Staff turnover wipes out know-how “When the pattern maker leaves, we relearn everything from scratch.”
Buyer communication depends on one person’s English “Only one person here writes English emails to buyers.”
Export support programmes are being missed “We have no idea whether e-export support covers us.”
Trade fairs no longer bring in as many buyers “Our stand was empty this year and some buyers could not get visas.”
Moved into technical textiles but still known for the old business “We switched to technical fabrics, yet customers still know us for our old work.”
Subcontractor coordination depends on one person “Our subcontract coordinator left and nobody knows which workshop has what.”
Quality losses and seconds are only found at month end “We only learn how much of a batch became seconds at the end of the month.”
12 more problems
Home textiles & beddingHome textile dealer ordering system, product catalogue and export website
Home textiles, bedding, foam and the furniture supply industry
Technical product data is scattered everywhere “Every customer asks which density comes in which firmness, and each answer is slightly different.”
Repeat orders by phone and WhatsApp keep going wrong “Which cut did we send last time? The order was cut to the wrong size.”
Updating prices after a raw material increase is chaos “It took us a week to send the new price list to customers.”
Relying on a handful of large customers “We work for three factories; if one pays late, we are in trouble.”
European buyers expect a corporate look and documents “The German buyer asked for our certificates and they are not on the site.”
Mattress returns and "it is not comfortable" “They slept on it for two weeks and now want to send it back.”
Price war with unbranded lookalikes on marketplaces “The same mattress, a knock-off at half the price.”
Freight damage and volumetric weight costs on bulky goods “The mattress arrived dented, and the shipping bill is far higher than expected.”
Sample requests are not being followed up “We sent the sample and nobody called back.”
No visibility into production planning and stock “We count the foam blocks in the warehouse by hand, and nobody knows how many rolls of each fabric are left.”
Campaigns and visuals reach dealers in a scattered way “We send the campaign artwork through a WhatsApp group, and every dealer ends up quoting a different price.”
We have a website, but it brings no enquiries “Our site is just a business card; we don’t even show up on Google when someone types our name.”
Managing sets and variants during wedding-trousseau season “Every colour of a duvet cover is a separate product, so our stock gets mixed up, and we can’t keep up in trousseau season.”
Warranty and return disputes damage the mattress brand “The warranty only covered spring breakage, I learned that afterwards.”
Vacuum-packed mattress returns refused because the packaging was opened “The return was rejected on the grounds that the packaging had been opened.”
Colour mismatch and "it bled in the first wash" “The product that arrived is different from what was ordered.”
Winning new buyers without European trade fairs “We could not attend the fair and lost that whole season.”
Collection and payment term pressure “Our customer’s factory troubles are landing on us.”
13 more problems
HotelsHotel website, online booking engine and direct sales
Hotels, boutique hotels, apart hotels and villa rentals
OTA commission is eating our margin “The commission alone pays a full staff salary.”
Searches for our hotel name end up on OTAs “When we type our own name, OTAs show up first.”
Rate parity: OTAs look cheaper than our own site “We cannot keep track of which channel shows which price.”
Lots of enquiries, few bookings “Everyone asks the price on WhatsApp and then disappears.”
Language barrier with Russian, German, Arabic and British guests “A Russian guest writes in Russian and nobody here speaks it.”
An old, slow site that fails on mobile “We had the site built eight years ago and it barely opens on a phone.”
Reviews are scattered and unanswered “One bad review can weigh on the whole season.”
Seasonality and the shoulder season gap “July and August are full, April through October are empty.”
No guest data, so we cannot recognise returning guests “Even the email address of an OTA guest is masked.”
Dependence on tour operators and wholesalers “Most rooms are on allotment and the operator sets the rate.”
Group, meeting and wedding enquiries slip away “A meeting quote takes two days in Excel and the planner has already booked elsewhere.”
We do not know what our ads bring in “The report only says “impressions”.”
Villas and apartments: trust, licensing and payment “Guests think the listing is fake and will not send a deposit.”
Operational load with limited staff “Two of us at reception, and the phone, email and WhatsApp all land on us.”
Anger when the early-booking price drops later “We booked early and it is cheaper now; give us the difference.”
Are taxes included? Extra charge disputes “The price at booking was different from the amount at the hotel.”
Overbooking and channel sync problems “The same room was sold through two channels.”
Unlicensed competitors and changing platform rules “The villa next door lists without a permit at half our price.”
Short stays in Cappadocia “Guests leave right after the balloon tour.”
14 more problems
Travel agencies & tourismTravel agency website, tour booking system and quote tracking
Travel agencies and tour operators
Customers say they can book it cheaper online “They find the same hotel online and just come to us to compare prices.”
Customers are wary of travel scams “People ask for our licence number and hesitate to wire money to a bank account.”
WhatsApp chaos and lost enquiries “We get a hundred messages a day and lose track of who we quoted what.”
Preparing a quote takes too long “We collect hotel and transfer prices and type the quote up in Word.”
Our whole business depends on Instagram “All our sales come from Instagram; if the account is closed, we are finished.”
We cannot be found on Google “When we search “Cappadocia tour”, only the big companies show up.”
Tour and availability information is out of date “We keep selling a sold-out tour on the site and apologise afterwards.”
Seasonality and cash flow “In summer we cannot keep up, in winter the phone never rings.”
We cannot reach international customers “We want direct customers from Europe, but our website is only in Turkish.”
Corporate and MICE requests get lost in email threads “A company wants a meeting for 200 people and our process is scattered across inboxes.”
Online payments and cancellation/refund confusion “Every time a customer cancels we end up arguing, because our rules are not written down anywhere.”
Reviews and reputation “One complaint shows up first on Google when people search our name.”
We do not know which tours are profitable “We sell a lot but we have no report showing what we really make per tour.”
Compliance for the travel agency online sales channel “We opened a new domain and did not know it had to be notified.”
Tour cancellations and refunds get out of hand “The tour did not reach minimum numbers, we cancelled, and everyone wants their refund at once.”
Fake sites and accounts imitate our brand “Someone copied our site and collected money from customers.”
Communicating exchange rate differences “We asked for the exchange rate difference after a postponement and the customer thought we were cheating them.”
12 more problems
Restaurants & eventsRestaurant website, QR menu, reservations and Google Maps
Restaurants, cafes, catering, wedding venues and event or honeymoon organisers
Delivery platform commission is eating our margin “On platform orders there is almost no profit left.”
We are missing or wrong on the map “Our opening hours are wrong and customers think we are closed.”
Unfair bad reviews “They left one star and we have no time to reply.”
Instagram dependence and burnout “If we do not post a story every day, nobody comes.”
Phone reservations and no-shows “They book a table and never show up.”
Menu and price updates are a constant headache “Prices change every month and we are tired of reprinting the menu.”
Language barrier and price distrust in tourist areas “Tourists do not understand our prices and argue at the bill.”
Catering and corporate quotes live in Excel “A 300-person menu quote keeps circulating in Excel.”
Wedding venue calendar and deposit tracking “We promised the same date to two couples.”
Trust and complaints in weddings and events “One couple’s complaint shows up in every search.”
Honeymoon and event requests are scattered “The couple writes to five companies and the fastest reply wins.”
Outdoor weddings and new venue competition “Couples want outdoor weddings while our hall stays empty.”
Staff turnover and operations “Waiters change every two months and orders get mixed up.”
We cannot tell how well our ads perform “We boost posts but have no idea how many people came.”
Menus must be rebuilt after cover and service charges end “Customers call it a hidden price hike.”
We cannot compare platform fees with our own channel “Ads, campaigns, delivery: which one actually pays off?”
Review blackmail and fake “calling from Google” scams “Someone asked for money to delete a review.”
Cancellation and refund management at wedding venues “We gave the date to someone else and lost track of the refund.”
Corporate clients asking for fixed catering prices “The company wants a fixed annual price.”
14 more problems
E-commerceBuilding an online store, custom e-commerce software and marketplace integration
E-commerce brands and marketplace sellers
Too dependent on marketplaces “If the platform shut my store down, my business would be gone with it.”
Fees and shipping are eating the margin “I keep selling, but at the end of the month there is no profit left.”
Multichannel stock out of sync, overselling and cancellations “We sold the same item on two channels and had to cancel one order.”
High return rates in apparel and footwear “Returns because of size never end, and we also pay the return shipping.”
Our own online store gets no traffic “We launched the store and nobody visits it.”
Ad costs keep rising and we cannot measure ROAS “We pour money into ads and have no idea what they bring back.”
Abandoned carts and drop-off at checkout “They add to cart but never buy.”
Instagram and DM sales are scattered “We take orders in DMs and everything gets mixed up.”
Product content production cannot keep up “Who is going to write descriptions for hundreds of products?”
Promotions are managed by hand and go wrong “We forgot to end the promo price and sold at the old discount.”
No customer data and no repeat sales “Someone buys once and never comes back.”
Legal and compliance confusion “Are our contract texts correct? Could we be fined?”
B2B and wholesale orders are handled separately “Dealers send their orders over WhatsApp.”
The site is slow and nobody maintains it “The site crashed on campaign day and we cannot reach the people who built it.”
9 more problems
Stores & retailStore website, inventory tracking software and loyalty system
Physical retail stores, chains and boutiques
Store foot traffic has dropped “Nobody walks in like they used to.”
Online and in-store stock are separate “The site says it is in stock, but the store has sold out.”
We do not know our customers and cannot bring them back “We do not even have our regular customers’ phone numbers.”
Not visible on the map and reviews go unmanaged “Our opening hours on the map are wrong.”
Instagram has attention but it does not turn into sales “Plenty of likes, no sales.”
Rent pressure and low revenue per square metre “The rent climbs every year.”
Chain and branch performance cannot be reported “Which branch sold what? I call each one in the evening.”
Campaigns differ between store and online “The site had a discount, the store did not, and it turned into an argument.”
Product photos and content are missing “To put products online we would have to photograph each one.”
No click and collect or reservation option “Customers ask us to hold an item and we forget.”
Processes break when staff change “Everything is in one employee’s head.”
Our website is old and does not inspire trust “Our website has been the same for years.”
7 more problems
AutomotiveCar dealer website, auto service software and spare parts tracking
Car dealers, used cars, auto service, spare parts and car rental
Dependence on listing platforms and ever-rising package fees “The listing package costs more every year, and if I pull the ads the phone goes silent.”
Lost leads and unanswered calls or messages “We only see the day’s messages in the evening, and by then the customer has bought elsewhere.”
Vehicle stock and cost tracking “We don’t really know what we spent on each car, or how long it has been sitting.”
Regulatory compliance (dealer licence, six-month rule, inspection reports) “The rules keep changing, and we are not sure how to present the inspection report.”
Appointment chaos at the service shop “The mechanic drops his work to answer the phone, and three cars end up booked for the same hour.”
Work orders and vehicle history live on paper “We can’t find what we did on this car last time, and labour was forgotten on the invoice.”
Customer status updates and extra-work approval “The customer calls ten times asking if the car is ready, and the approval for the extra repair was only given over the phone.”
No periodic maintenance reminders “Someone who comes once never comes back.”
Spare parts stock and OEM code matching “Finding the right part from the chassis number takes hours, and equivalent codes get mixed up.”
Selling spare parts online “Marketplaces bring too many wrong-part returns, and we can’t upload thousands of products one by one.”
Reservations, fleet and damage tracking in car rental “Reservations live on WhatsApp so they clash, and damage records are scattered.”
Trust problem and bad reviews “Everyone looks at a car dealer with suspicion, and if we don’t quote the service price they call us crooks.”
The photo and listing-text workload “Writing a description for every car takes time, and all our listings end up looking like copies of each other.”
8 more problems
Real estate & constructionReal estate website, housing project showcase site and customer tracking (CRM)
Real estate offices, construction and housing projects, developers
Dependence on listing portals and rising package costs “What I pay the portal goes up every year, but if I cancel the package the phone goes silent.”
Low-quality leads “Lots of people call, but very few of them are serious buyers.”
Enquiries get lost in WhatsApp “When the agent left, the clients went with him.”
Matching listings to buyers by hand “When a new listing comes in, I run through the clients in my head to see who it fits.”
Authorisation paperwork and real estate ID checks keep piling up “Getting the owner’s approval for every listing takes forever, and the paperwork keeps growing.”
We have a website but the listings are out of date “A sold flat is still on the site, and we enter every listing twice.”
Our real estate office does not show up in local search “There are twenty agencies in the neighbourhood and we never appear.”
Property owners are not convinced we are the right agency “The owner is comparing us with another agency before deciding who sells the home.”
Our housing project has no sales website “We send floor plans as PDFs and the sales team gets confused about which flat is sold.”
We cannot speak to foreign buyers “A Russian-speaking client came by and we do not even have an English website.”
Sales office visitors are tracked on paper “Forty people came by on the weekend and we have no idea who they were.”
We cannot show buyers the construction progress “Buyers keep calling to ask how the construction is going.”
Our real estate ad budget is wasted “We paid for Meta ads and the phone never rang.”
We are worried about the rules for listings and prices “What am I allowed to write in the listing?”
Lack of transparency in the listing channel contract “They renewed it without telling me and charged my card.”
Buyers think the developer cannot be reached “When buyers cannot reach us they post complaints on public review sites.”
Licensed agencies cannot stand out from unlicensed ones “Unregistered people post the very same listings as we do.”
No multilingual team for foreign buyers “We cannot find a Russian-speaking consultant and messages go unanswered.”
13 more problems
Healthcare & clinicsClinic website, online appointment system and patient communication
Private clinics, dental clinics, aesthetic and health tourism, veterinary, psychologists and dietitians
Appointments are scattered across WhatsApp, phone and DMs “We sometimes book two patients into the same slot.”
Patients no-show or cancel at the last minute “Our chairs sit empty.”
After the new regulation, what can we post? “I froze the account for fear of a penalty.”
We depend on Instagram and have no real website “When the account was restricted, everything stopped.”
Our clinic does not show up in local search “We do not appear on the map.”
Our Google or Meta ad account was rejected “My account was suspended.”
Negative reviews and reputation “If I reply, will I be disclosing patient information?”
Patient information lives in WhatsApp, Excel and paper “We send X-rays over WhatsApp.”
Health tourism: dependence on intermediaries “Most of our foreign patients come through agents, and the margin is theirs.”
Time difference and language barrier “A message comes from the UK at night, and by morning the patient is gone.”
Vaccination and check-up tracking in a notebook “We call owners from the notebook when a vaccine is due.”
Psychologist / dietitian: online sessions, payments, privacy “Clients ask for appointments through DMs and I am uneasy about privacy.”
The receptionist is buried in price questions “Half the day goes to "how much is an implant?"”
No reporting across branches and doctors “I cannot see which doctor is booked how much, and we lose track of unfinished treatments.”
Cancellation and refund process is unclear “What the patient paid, what was done and what remains is not on a single screen.”
Callback promises are not kept “We tell patients we will call them back, and nobody does.”
Billing and cost transparency at the vet clinic “We cannot answer owners who ask for an itemised statement.”
Controlling intermediaries and HealthTürkiye compliance “We cannot tell which patient came through which intermediary.”
13 more problems
Beauty & hair salonsSalon booking software and session package tracking
Beauty salons, hairdressers, barbers and spas
Appointment chaos across WhatsApp and Instagram DMs “I’m in the middle of a blow-dry and can’t check my messages.”
No-shows and last-minute cancellations at the salon “I blocked three hours for a bridal hairstyle and she never showed up.”
Tracking package sessions without losing count “Nobody remembers which session the client is on.”
Depending entirely on Instagram for clients “Our reels get no views, and if the account is lost, everything goes with it.”
Missing from “hair salon near me” searches “We don’t show up on the map and we have few reviews.”
Negative reviews and complaints at the salon “She was unhappy with the colour and left a bad review.”
Clients do not come back to the salon “They come once and never return.”
Staff performance and commission tracking in the salon “At month end we add up who did what from the notebook.”
A stylist leaves and takes the clients along “The clients were all in her personal WhatsApp.”
Risk of promoting medical procedures at a beauty salon “Can I run an ad for laser hair removal?”
Holiday and wedding season booking rush “The phone does not stop ringing before the holiday.”
Bridal package quote and scope confusion “Later they say, “you never told us that.””
Spa treatment room scheduling and multilingual guests “Rooms and therapists must be scheduled separately, paper no longer works.”
Package records lost when a branch closes “The branch closed, so what happens to the remaining sessions?”
Not telling clients about delays “I waited half an hour and nobody told me.”
Price and extra-fee disputes “They asked for an extra fee after she paid for the package upfront.”
Always saying “fully booked” “We keep telling new clients we are full, and they disappear.”
12 more problems
Education & sports clubsSports club management software, course tracking and fee collection
Courses, study centres, language schools, private schools, sports clubs and academies
Collecting monthly fees and instalments is a manual chase “At month end I check the ledger and call parents one by one.”
Attendance still lives on paper “The attendance book keeps going missing.”
Parent communication is drowning in WhatsApp groups “An announcement in a 200-parent group disappears in minutes.”
Enrolment season turns into pre-registration chaos “In September the phone never stops.”
Groups, sessions and branches keep clashing “Whenever a time changes, everyone gets confused.”
Licence, visa and permission documents slip through “We do not know whose licence has expired.”
No website or an outdated one, and parents look for trust “Parents check the website first, and ours does not even open.”
We do not show up in local search “We are not even listed when someone searches for a swimming course nearby.”
Fee transparency and parent complaints “A parent said they never heard about the increase and wrote a complaint online.”
Language school: level placement, course progression and trial lessons “We cannot keep track of the people who come to a trial lesson.”
Mock exam results shared in group chats “We send the results as a PDF to the group. Is that even compliant with data protection rules?”
Private school: prospective parents and re-enrolment “We forget the parents who visited the school and never follow up.”
Instructor workload and access rights “Every coach can see everything, including payment details.”
Children’s photos, videos and data protection “We post match photos but are not sure we have permission.”
Early registration, cancellation and refunds go untracked “We do not know where the refund stands or who is handling it.”
Opening classes or groups depends on enrolment numbers “Not enough students enrolled so the class did not open, and parents were angry.”
Instructor changes do not reach families “The coach left and the sessions simply stopped.”
The contract never reaches the parent “We were never given a copy of the contract.”
13 more problems
Legal, accounting & consultingLaw firm and accountant website, office management and client portal
Law firms, accountants, consultancies, architecture and interior design offices
Clients keep phoning to ask where their file stands “Half an hour of my day goes to calls asking “what happened to my file?””
Client documents scatter across WhatsApp, email and paper “They send invoices on WhatsApp and I never know which ones are missing.”
Staying off the web out of fear of advertising rules “I put nothing online because the bar association might file a complaint.”
Outdated website that breaks on mobile “My nephew built the site back in 2015 and nobody has touched it since.”
Appointments and first meetings handled by phone “When the secretary is out, appointment calls get missed.”
Deadline tracking depends on individual people “We only notice which client’s paperwork is missing on the 20th of the month.”
Filing-season pile-up at the accounting office “We can’t leave the office in April because the paperwork arrives on the last day.”
Relaying court updates to clients by hand “The hearing date changed and we called five clients one by one.”
Writing proposals takes too long “I rewrite every proposal in Word from scratch.”
Architecture portfolio stuck on Instagram “We don’t exist on Google, and when someone asks for references I search for a PDF.”
Chaos around project approvals and revisions “Which revision did they approve? It got lost in the email chain.”
Wrong kind of inquiries keep coming in “Half the people who call ask for work we don’t even do.”
Wrong details on the map “Our old address still shows up on Google Maps.”
Not looking professional to corporate clients “When a large company looks us up, they find almost nothing.”
Everyone can open every file in the shared folder “Everyone sees everything in the shared folder, and files left with an employee who quit.”
Answering the same questions every month “I answer the same questions every month, and clients write at 11 pm.”
Accountant wants SEO, but the rules do not allow it “Competing accountants show up on Google, why don’t I?”
12 more problems
Logistics & local servicesFreight company website, logistics tracking software and fast quotes
Logistics, freight, customs, warehousing and local services such as cleaning, renovation, technical service and security
Quotes go out too slowly, the first reply wins “By the time I calculated the rate, someone else had already quoted.”
Customers keep phoning to ask where their load is “The customer asks where the truck is three times a day.”
Corporate buyers research us online and are not convinced “A big exporter looks at our website and walks away.”
Shipping documents are scattered everywhere “The driver sends the delivery receipt on WhatsApp and then we can never find it.”
Customers cannot see their stock in our warehouse “When a customer asks about their stock, we have to count it.”
Importers keep asking for the status of their customs file “The importer asks every day whether the goods have been released.”
We depend on a freight marketplace and the customer is not ours “We take the load from the platform, but the customer is not ours.”
We pay for quotes on lead platforms and still lose the job “I paid for the quote and the job went to someone else.”
Competitors have hundreds of reviews on the map and we have a handful “The competitor has 200 reviews and sits on top. We have 12 and sit below.”
Requests get lost across WhatsApp chats and personal phones “Requests land on three technicians’ phones separately.”
Double-booked crews and technicians arriving without parts “Two jobs were booked for the same hour, and the technician showed up without the part.”
A complaint went online and nobody replied “There is a complaint about us online and we never answered it.”
No service or warranty history for customer devices “We have no idea what was done to this air conditioner last time.”
Monthly reports for contract clients are built by hand “The property management wants a report every month, and we put it together in Word.”
Poor communication and surprise extra charges in moving “They said 9 a.m. and showed up in the afternoon. The price changed at the door.”
The technician was booked but never showed up “The customer waited at home all day.”
Last-minute cancellations by cleaning crews “The crew cancelled saying the car broke down.”
Renovation customers do not trust us enough to pay a deposit “The customer will not even pay a deposit.”
The shortcut of buying reviews “Our competitor buys reviews. Should we buy them too?”
14 more problems
